Click and Twist cup top view

CLICKandTWIST

THE READY-TO-DRINK REINVENTED

The only airtight single-serve cup designed for sparkling and still drinks, safe and reusable.

Our Story

The Origin.

CLICKandTWIST was born from an extensive research and development journey, with a clear goal: creating the first eco-friendly and reusable single-serve container designed to enjoy spritz, beer, sparkling wine, and cocktails anywhere without compromising taste or quality.

Our Mission

Reinvent RTD.

We redefine the Ready to Drink concept through an airtight single-serve container, designed to ensure versatility of use, environmental sustainability, and maximum safety while elevating the standards of the drinking experience.

Our Vision

Lead the Revolution.

We drive industry transformation through an innovative sparkling beverage consumption model, optimizing margins while substantially reducing operating costs, waste, and environmental impact.

Technical Dossier

The Anatomy
of Perfection.

A Made in Italy excellence developed and tested in collaboration with the Polytechnic University of Turin and specialized industry laboratories.

01

safety lock

02

click

03

cap

04

cap gasket

05

pin gasket

06

pin

07

cup

ClickAndTwist innovation
User Guide

A seamless experience.

Three intuitive gestures - Flip, Click, Twist - for clean, safe, and immediate opening.

01
FLIP
STEP 01

FLIP

From seal safety to freedom of use in one smooth gesture.

02
CLICK
STEP 02

CLICK

Fast and safe activation that prepares the system for opening.

03
TWIST
STEP 03

TWIST

The culminating moment: precise rotation for a clean opening and perfect sip.

Competitive Analysis

The gap in
today's market.

CLICKandTWIST main competitors fit into three macro categories: disposable cups, cans, and glass bottles. None of these solutions provides the perfect balance of quality, safety, and sustainability.

Disposable cups

Disposable Cups

Unsuitable for carbonated products and often non-reusable, increasing plastic pollution. They may release bisphenol when not stored correctly.

Cans

Cans

Recyclable but with high energy costs and not reusable. Due to safety regulations, they are often unsuitable for sports events and festivals.

Glass bottles

Glass Bottles

Recyclable but energy-intensive, heavy, and fragile: characteristics that increase transport costs and limit use in safety-first contexts such as events and festivals.

Competitive Advantages

Excellence
Without Compromise.

Innovative

CLICKandTWIST is the only single-serve cup designed to hold carbonated beverages while preserving pressure.

BPAFREE

Healthy

Materials are BPA-free and phthalate-free for total safety.

Reusable

Can be reused and easily washed in household dishwashers up to 60 degrees.

cycle

Safe

Shatterproof and lightweight for use in places where cans and glass are restricted for safety reasons.

Recyclable

All materials used in production are 100% recyclable.

recycling

Freshness

CLICKandTWIST closure helps preserve aroma and carbonation for longer.

Eco-friendly

Its reusable nature drastically reduces CO2 emissions.

cloudCO2

Efficiency

Reduces product waste while ensuring full control of volumes and dispensing.

Market Analysis

The
$40B Moment.

The pandemic accelerated an existing trend, turning the Ready-to-Drink market into a global giant. Discover how initial forecasts were surpassed by post-pandemic reality.

+43%Growth in 2020
$88B2024 Revenue Target
Scenario A

Pre-COVID 19 Revenue

Revenue B$ CAGR
Billion Dollars
$40$30$20$10$0
2018
2019
2020
2021
2022
2023
2024
5.00%4.00%3.00%2.00%1.00%0.00%

Expected growth was steady at 4.5% per year.

Scenario B

Post-COVID 19 Revenue

Revenue B$ CAGR
Billion Dollars
$100$75$50$25$0
2018
2019
2020
2021
2022
2023
2024
50.00%40.00%30.00%20.00%10.00%0.00%

The real surge tripled CAGR in 2020.

Packaging Infrastructure

Infinite Adaptability.

A flexible solution that adapts to multiple beverages and enables complete customization, enhancing every brand in every context.

Cup with logo 1Cup with logo 2Cup with logo 3
Cup with logo 3
Custom Excellence

White Label
Product.

Not a product, but a solution: CLICKandTWIST integrates into your production process, adapting to your beverage and your brand with full customization options.

Infrastructure

Packaging
System.

Modular, mobile, immediate: a system designed to be installed and moved anywhere, enabling on-site production and filling, reducing logistics, and increasing operational efficiency.

Strategic Partnerships

High-performance
Verticals.

We maximize operating margins while concretely reducing costs and waste in sectors with the highest logistics complexity.

flight_takeoff

Airlines

Extreme cabin optimization for weight and volume, with lower operating costs and less waste.

  • Zero-spill policy
  • 3-in-1 waste reduction
  • Lower handling costs
stadium

Events and Stadiums

Premium safety where glass and aluminum are restricted, with lower impact and waste.

  • Anti-spiking seal
  • High-volume efficiency
  • Lower waste and costs
liquor

Spirits Producers

The technology bridge to the Ready-to-Drink market, with higher efficiency across the supply chain.

  • Quality preservation
  • Lower operating costs
  • Scalable production
Performance Audit: Airlines

The weight
of inefficiency.

A standard flight currently handles three containers for one single drink. CLICKandTWIST cuts waste volume by 40% and increases safety.

-40% Waste Volume
100% Turbulence Safety
Cups on airplane
Human-centered Design

Freedom by
Choice.

It is not just engineering. It is the freedom to enjoy every moment without compromise, wherever you are.

BPA Free
Dishwasher 60 degrees
100% Recyclable
Anti-spiking Seal
Coastal Freedom
Beach

Coastal Freedom

No glass, zero waste, pure quality under the sun.

Club Safety
Nightlife

Club Safety

Total airtight protection and anti-spiking seal for your peace of mind.

Poolside Luxury
Relax

Poolside Luxury

Impact-resistant engineering: the elegance of glass with the safety of shatterproof material.

Park Picnic
Nature

Park Picnic

At the park with friends or in the open air, your ideal companion.

On the Move
Travelling

On the Move

Pure versatility for your journeys, lightweight and ultra-resistant.

Events and Festivals
Events

Events and Festivals

Ideal for festivals or sports events where safety is top priority.

Consultation

Ready for the
Twist?

Join the Ready-to-Drink revolution. Our technical team is here for you.

Emailinfo@clickandtwist.com